Report

Black Friday 2024: Shopping app trends and opportunities in Spain

Learn key insights about the impact of the biggest event of the year on shopping apps.

A report by:

Black Friday Apps de compras en España

Overview

What’s inside.

In this report, we explore the impact of Black Friday on shopping apps in Spain. You will learn about the most prominent apps, the main advertisers and publishers and the key trends of the season.

Revenue & Downloads Dynamics in November.

Top Movers: Shopping by Downloads, Gaming by Downloads & Revenue.

Top Advertisers by Share & Number of Creatives.

Top Publishers by Share & Number of Creatives.

Top Apps by DAU.

Top Apps by Session Duration.

Top Apps by Downloads.

ASO and Black Friday visibility opportunities.

Trends in Creatives.

Comments on the Overall State of Market.

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